Privacy Policy

Last Updated: June 2026

1. Who We Are

Engineered Life by Design Ltd ("ELBD", "we", "our", or "us") is committed to protecting and respecting your privacy.

Company Name: Engineered Life by Design Ltd

Website: https://www.engineeredlifebydesign.com

Email: susan.izadkhasti@engineeredlifebydesign.com

We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable privacy legislation.

2. Information We Collect

We may collect and process the following information:

Information you provide directly:

  • Name

  • Email address

  • Telephone number

  • Company name

  • Job title

  • Information submitted through contact forms

  • Information shared during coaching, consulting, mentoring, workshops, speaking engagements, or enquiries

Information collected automatically:

  • IP address

  • Browser type and version

  • Device information

  • Pages visited

  • Time spent on the website

  • Website usage statistics

3. How We Use Your Information

We may use your personal information to:

  • Respond to enquiries

  • Deliver coaching, consulting, mentoring, speaking, and training services

  • Manage client relationships

  • Send newsletters and updates (where consent has been provided)

  • Improve our website and services

  • Maintain website security

  • Comply with legal obligations

4. Legal Basis for Processing

We process personal data under one or more of the following legal bases:

  • Your consent

  • Performance of a contract

  • Compliance with legal obligations

  • Legitimate business interests

5. Marketing Communications

Where you have opted in, we may send you newsletters, event information, insights, or updates.

You may unsubscribe at any time using the unsubscribe link or by contacting us directly.

6. Data Sharing

We do not sell your personal information.

We may share information with trusted service providers where necessary to operate our business, including:

  • Website hosting providers

  • CRM systems

  • Email marketing providers

  • Event management platforms

  • Professional advisers

All third parties are required to protect your information and process it lawfully.

7. Data Retention

We retain personal information only for as long as necessary to fulfil the purposes for which it was collected, comply with legal obligations, resolve disputes, and enforce agreements.

8. Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, loss, misuse, or disclosure.

9. Your Rights

Under UK GDPR, you have the right to:

  • Access your personal information

  • Correct inaccurate information

  • Request deletion of your information

  • Restrict processing

  • Object to processing

  • Withdraw consent at any time

  • Request transfer of your data where applicable

To exercise these rights, please contact:

susan.izadkhasti@engineeredlifebydesign.com

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of external sites.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Any updates will be posted on this page.

12. Contact

If you have questions regarding this Privacy Policy or how your information is handled, please contact:

Dr Susan Izadkhasti
Engineered Life by Design Ltd
Email: susan.izadkhasti@engineeredlifebydesign.com

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) at www.ico.org.uk.